"New survey data from Activate Marketing Services shows that creating a better customer experience lies at the heart of transformation objectives for most people in business and IT. The data also shows the strong connection between successful transformation initiatives and the use of a modern BPM software platform. 71% of survey respondents say a modern BPM software platform plays a critical role in enabling an organization to overcome these obstacles and respond with agility in addressing business and IT priorities. BPM software ties together people, processes and data, so that business tasks and IT resources are aligned for efficient execution. When new business opportunities arise, BPM enables an organization to transform its processes to seize those opportunities".
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Source: Appian Insight Blog.